Europe Regional Sales & Business Development Manager, Building Automation

At ABB, we help industries run leaner and cleaner—and every person here makes that happen. You’ll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world.

This position reports to:

Head of Sales & Business Development BA

Your role and responsibilities The Europe Business Development and Sales Manager for Building Automation will play a pivotal role in driving growth and expanding market presence in the region for the Building Automation product portfolio (KNX, HVAC, and IoT) in the European market. This position involves analyzing market trends and customers’ needs to develop strategic plans, leading sales initiatives to achieve revenue targets, and fostering strong relationships with key clients and stakeholders. The manager will lead a team of sales and product marketing specialist in 4 European countries and will collaborate cross-functionally with local sales, marketing, product management, and operations teams to align business objectives while actively engaging in industry networking to promote ABB’s innovative building automation solutions.

The work model for the role is: Hybrid #LI-hybrid Preferred location is within Europe including but not limited to Italy, Germany, Spain, UK, Switzerland, Spain, Austria

You will be mainly accountable for

• Market Strategy Development: Analyze market trends and customer needs to create and implement strategic plans for growth in building automation and develop plants to penetrate new markets and expand existing position.
• Sales and Revenue Generation: Lead and drive targeted sales initiatives, collaborating with local sales teams to establish and achieve ambitious revenue targets in the commercial and hospitality segments. Work with Strategy and Sales Excellence manager to develop tailored pricing strategies and business models that reflect market conditions and customer expectations, ensuring competitive positioning and maximizing profitability.
• Customer Relationship Management: Cultivate and maintain strong relationships with key clients, stakeholders, and partners to foster loyalty and long-term engagement. Provide direct sales support by addressing customer inquiries and challenges, delivering product training, and facilitating solutions that enhance customer satisfaction and retention.
• Cross-Functional Collaboration: Collaborate closely with Business Managers KNX and HVAC & IoT, marketing, product management, and operations teams to ensure alignment on business objectives and effective execution of portfolio development initiatives. Support product development efforts by providing market insights and customer feedback, ensuring that new solutions meet the market's evolving needs.
• Networking and Industry Engagement: Represent ABB at industry events, conferences, and trade shows to promote building automation solutions and strengthen brand visibility. Engage with industry associations and networks to build relationships, gather insights, and identify emerging trends, positioning ABB as a thought leader in the building automation market.

Qualifications for the role

• Degree in Engineering (preferably in control and automation, electronics, or energy) or Software; Master’s or MBA is advantageous.
• Over 10 years of relevant experience in building automation solutions within the Europe region, focusing on Business Development, Sales Leadership, or Marketing.
• Strong understanding of building automation technologies, specifically KNX, digital business models, and market trends to effectively develop and position solutions.
• Proven ability to motivate and lead teams in a multicultural environment, successfully executing change initiatives in international organizations.
• Ability to translate customer requirements into actionable solutions, demonstrating strong analytical thinking and commercial acumen to develop business-aligned strategies.
• Self-motivated, resilient, and enthusiastic, with a focus on results-oriented execution, adapting constructively to new ideas and managing ambiguity effectively.

More about us ABB Smart Buildings digitally transforms commercial, industrial, and residential buildings for the highest comfort, efficiency, safety, and security - enhancing quality of life in buildings of the future through safe, smart, and sustainable electrification solutions, services, and products. We look forward to receiving your application (documents submitted in English are appreciated). If you want to discover more about ABB, take another look at our website www.abb.com.

Building a cleaner, smarter future takes all kinds of minds: the curious, the courageous, and the creative. That's why we welcome people from all backgrounds and experiences.

Ready to make an impact?

Apply today or visit https://www.abb.com to learn more about the impact of our solutions across the globe.